2025 planning assumptions

Target and forecast, with the working shown.

These figures came from the Power BI planning pages. They are not calculated from the published transaction history and should not be treated as live operational metrics.

Important context Manual planning inputs — not a documented forecasting model.

The source report provides totals and a monthly curve, but no formula, owner, channel allocation, product assumptions or documented methodology. The adjacent report page is titled “Plan 2025 PoolBestBuy”, so 2025 is the most likely period.

Annual target ฿4.08M

฿340K × 12 months

Annual forecast ฿4.50M

Sum of manually entered monthly values

Forecast uplift +10.3%

฿420K above the annual target

01

How the figures were constructed

Target working ฿4,080,000 ÷ 12 = ฿340,000 per month

The target line is completely flat throughout the year.

Forecast working 6 × ฿350K + 4 × ฿300K + 2 × ฿600K = ฿4.50M

The forecast uses only three round-value tiers, with peaks in March and September.

02

Monthly inputs

Transcribed from the Power BI forecast chart.

MonthTargetForecastVarianceAssumption tier
January฿340K฿350K+฿10KStandard
February฿340K฿350K+฿10KStandard
March฿340K฿600K+฿260KPeak
April฿340K฿300K−฿40KSoft
May฿340K฿350K+฿10KStandard
June฿340K฿350K+฿10KStandard
July฿340K฿300K−฿40KSoft
August฿340K฿300K−฿40KSoft
September฿340K฿600K+฿260KPeak
October฿340K฿350K+฿10KStandard
November฿340K฿300K−฿40KSoft
December฿340K฿350K+฿10KStandard
Total฿4.08M฿4.50M+฿420KManual plan
03

What is not documented

Forecast formulaChannel allocationProduct mix Campaign assumptionsForecast ownerRevision date